Hugo Boss

The New HUGO x Flowers for Society GO-2 Sneaker at a Floral-Filled Frankfurt Event

HUGO and premium footwear brand Flowers for Society launched their much-anticipated HUGO x FFS GO-2 sneaker with a dynamic event on November 8 at Frankfurt’s 43einhalb, following its debut at…

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1 min

Boss Bottled, Now As A Parfum

Boss Parfums introduces Boss Bottled Parfum, an intensely masculine scent conveying strength and charisma. The woody-ambery composition brings exceptional richness and texture to the timeless Boss Bottled signature fragrance. Chris…

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0 min

Signé Magazine – Edition 44

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1 min

Hugo x Liam Payne Season-3 Puts Spotlight On Sustainability

This winter, Hugo builds on its strong partnership with ambassador Liam Payne and Cotton made in Africa to launch a new responsible fashion offering. Hugo and Liam Payne unveil their…

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2 min

Alex Thomson, Hugo Boss And The ‘Everest of Sailing’

On November 8th, Alex Thomson set sail for the 2020-21 Vendée Globe – the unique single-handed round-the-world race nicknamed the ‘Everest of sailing.’ Having finished second and third in the…

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3 min

Find out how “intimate” your favourite luxury brand is

Louis Vuitton is still the luxury brand that has the most “intimate” relationship with UAE consumers, according to MBLM’s 2018 Brand Intimacy Study. LV is followed by Hugo Boss, Dior,…

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2 min

The new Washable Suit from Boss

Boss, the German fashion brand, has merged hi-fashion, versatility and convenience in its latest tailoring innovation to give us the Washable Suit and is in line with the brand’s mission…

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2 min

Seaside Silhouettes – introducing the Hugo Boss’ S/S2018 collection

Inspired by seaside and early 90s Hugo Boss collections, the 2018 menswear spring-summer is a collection that taps into the current mood for relaxed menswear by introducing an informal take…

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The New HUGO x Flowers for Society GO-2 Sneaker at a Floral-Filled Frankfurt Event

Boss Bottled, Now As A Parfum

Signé Magazine – Edition 44

Hugo x Liam Payne Season-3 Puts Spotlight On Sustainability

Alex Thomson, Hugo Boss And The ‘Everest of Sailing’

Find out how “intimate” your favourite luxury brand is

The new Washable Suit from Boss

Seaside Silhouettes – introducing the Hugo Boss’ S/S2018 collection

A Return to Radiance: The Maybourne Riviera Welcomes the 2025 Season With New Culinary Stars and a Groundbreaking Wellness Destination

AVANTCHA Unveils Black Oud & Mastic: A Luxurious Fusion of Wellness and Tradition

Renew and Rejuvenate: Rosewood Abu Dhabi’s Longevity & Renewal Retreat

Clinique La Prairie Elevates Skin Rejuvenation in Revitalisation Programs Through Collaboration with La Prairie

One&Only Le Saint Géran Unveils Mauritius First Guerlain Spa: A Fusion of Elegance and Wellness

Villa Coconut Arrives in DIFC, Bringing El Gouna’s Iconic Energy to Dubai

Poetry of Birds — L’ÉCOLE, School of Jewelry Arts, Dubai

The Special One: Final Gordon Murray S1 LM to Be Auctioned at amfAR’s Las Vegas Gala

Avani Launches “Travelling Traditions” – A Festive Journey Through Culture, Craft, and Celebration

AMIRI Joins Forces with FC Barcelona as Official Formalwear Partner

Car & Classic Launches Inaugural Collector Edition Auction Featuring Rare Icons from Lamborghini, Aston Martin, and Bentley

Fumée Ignites Dubai’s Dining Scene with Dual Openings at Fairmont Dubai and Dubai Marina Walk

MÄNN Skincare Launches in the UAE: Redefining Men’s Skincare Through Science, Simplicity, and Purpose

Form, Function, and the Future: Shaping the Bugatti Tourbillon

Oris Introduces a New Era of Purposeful Luxury Where Sustainability Meets Innovation and Heritage

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