Kinderini Takes to the Skies Over Dubai
Dubai, UAE – November 2024: In a spectacular launch event, Kinder marked the introduction of its new Kinderini biscuits with a larger-than-life display at Zabeel Park, featuring a giant Kinderini balloon and hundreds of smaller ones floating across the Dubai skyline. With the Dubai Frame as a backdrop, the launch event captivated families, influencers, and media, setting a playful tone for the new product in the GCC market.
Interactive Fun for Families and Media
The launch was packed with family-friendly activities inspired by Kinderini’s many expressions. Parents and children joined in face-matching games, playful challenges, and other hands-on experiences that allowed families to explore the fun and creativity behind Kinderini. These activities helped reinforce Kinder’s focus on fostering meaningful moments that bring families closer.
Introducing Kinderini: A Biscuit for Family Bonding
Kinderini biscuits, Kinder’s first plain biscuit, are designed to encourage family connection and spark imagination. Each biscuit has one of 18 unique expressions, adding a touch of character to every bite. The launch event brought these playful expressions to life, showcasing Kinder’s commitment to creating moments of joy and bonding for families.
A New Chapter for Kinder in the GCC
With Kinderini now available across the GCC, Kinder aims to offer a snack that delights both kids and parents. The launch event not only introduced a new product but also showcased Kinder’s vision of creating joyful, imaginative experiences that strengthen family bonds.