Cars

AGMC and INEOS Introduce the Grenadier Trialmaster X LETECH to the UAE

AGMC, now the exclusive distributor of INEOS Automotive in the UAE, marks a defining moment for regional off-roading with the Middle East debut of the INEOS Grenadier Trialmaster X LETECH. Unveiled in…

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2 min

Rolls-Royce Motor Cars Dubai Marks a Century of Phantom with an Unprecedented Bespoke Tribute

Rolls-Royce Motor Cars Dubai has commemorated one of the most significant milestones in automotive history with the unveiling of the Phantom Centenary Private Collection, celebrating 100 years of the marque’s…

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2 min

RM Sotheby’s Abu Dhabi Collectors’ Week Sets a New Benchmark with a Record-Breaking $85 Million Auction

RM Sotheby’s has rewritten the history of collector car auctions in the Middle East with the inaugural Abu Dhabi Collectors’ Week sale, achieving an extraordinary total of $85,064,125. Held on…

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2 min

Toyota Introduces the New Century, Redefining Chauffeur-Driven Luxury for a New Era

With the launch of the new Century in Japan, Toyota reaffirms its commitment to a uniquely Japanese expression of luxury—one shaped by dignity, restraint, and an uncompromising focus on those…

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2 min

George Russell Unveils the Mercedes-AMG GT 63 APXGP Edition in Abu Dhabi

In Abu Dhabi, where performance and prestige often meet on equal terms, an exclusive unveiling at Emirates Motor Company marked a defining moment for Mercedes-AMG enthusiasts in the region. Formula…

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2 min

Toyota Gazoo Racing and Lexus Unveil a New Generation of Flagship Performance Icons

In Toyota City this December, TOYOTA GAZOO Racing and Lexus drew a decisive line between past mastery and future ambition, revealing three flagship models that redefine how performance, heritage, and…

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2 min

BMW Unveils the Z4 Final Edition: A Collector’s Farewell to an Iconic Roadster

The BMW Z4 Final Edition marks the elegant conclusion of one of BMW’s most celebrated chapters in roadster craftsmanship. As production of the Z4 draws to a close in March…

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2 min

McLaren’s Triple Crown Machines Dominate RM Sotheby’s Historic Abu Dhabi Sale

RM Sotheby’s set a new benchmark in motorsport history with a groundbreaking sale in Abu Dhabi, where three competition-grade McLarens—each representing a pillar of the sport’s prestigious Triple Crown—captured global…

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2 min

Bentley Redefines Luxury with the Dawn of Digital Craftsmanship

Bentley ushers in a new chapter of ultra-luxury innovation with the debut of its bespoke animated welcome lamp, a world-first fusion of artisanal heritage and digital artistry. What began with…

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2 min

Rolls-Royce Unveils the Black Badge Ghost Gamer: An Arcade-Era Fantasy Reimagined for the Modern Collector

In one of its most imaginative bespoke commissions to date, Rolls-Royce introduces the Black Badge Ghost Gamer — a motor car that merges haute luxury craftsmanship with the nostalgia of…

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AGMC and INEOS Introduce the Grenadier Trialmaster X LETECH to the UAE

Rolls-Royce Motor Cars Dubai Marks a Century of Phantom with an Unprecedented Bespoke Tribute

RM Sotheby’s Abu Dhabi Collectors’ Week Sets a New Benchmark with a Record-Breaking $85 Million Auction

Toyota Introduces the New Century, Redefining Chauffeur-Driven Luxury for a New Era

George Russell Unveils the Mercedes-AMG GT 63 APXGP Edition in Abu Dhabi

Toyota Gazoo Racing and Lexus Unveil a New Generation of Flagship Performance Icons

BMW Unveils the Z4 Final Edition: A Collector’s Farewell to an Iconic Roadster

McLaren’s Triple Crown Machines Dominate RM Sotheby’s Historic Abu Dhabi Sale

Bentley Redefines Luxury with the Dawn of Digital Craftsmanship

Rolls-Royce Unveils the Black Badge Ghost Gamer: An Arcade-Era Fantasy Reimagined for the Modern Collector

A Return to Radiance: The Maybourne Riviera Welcomes the 2025 Season With New Culinary Stars and a Groundbreaking Wellness Destination

AVANTCHA Unveils Black Oud & Mastic: A Luxurious Fusion of Wellness and Tradition

Renew and Rejuvenate: Rosewood Abu Dhabi’s Longevity & Renewal Retreat

Clinique La Prairie Elevates Skin Rejuvenation in Revitalisation Programs Through Collaboration with La Prairie

One&Only Le Saint Géran Unveils Mauritius First Guerlain Spa: A Fusion of Elegance and Wellness

Rooh by Priya opens at Jewel of the Creek, redefining modern Indian dining in Dubai

Sony launches WF-1000XM6 with industry-leading noise cancellation and premium AI-powered sound

Volvo EX60 Debuts as an all-electric SUV powered by Gemini AI and next-generation HuginCore technology

A. Lange & Söhne introduces the LANGE 1 DAYMATIC HONEYGOLD in a 250-piece limited edition

Diptyque unveils Orphéon Eau de Toilette, reimagining Parisian nights in Saint-Germain-des-Prés

The Globe at Mandarin Oriental, Riyadh earns Michelin Selected recognition as Chef Fabio Brambilla leads a new era

Rolls-Royce Phantom Arabesque debuts world’s first laser-engraved bonnet inspired by Middle Eastern architecture

ID Genève Unveils Circular C – SDG: 17 Sustainable Watches for 17 Global Goals

Irene Forte Spa Opens at The Carlton, Bringing Nature and Science to Milan’s Fashion District

A$AP Rocky and Ray-Ban Redefine Heritage with the New Metal Collection