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Armani/Privé Introduces CUIR NU – A Sensual Ode to Italian Leather

  • September 10, 2025
  • 2 minute read
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Giorgio Armani once again redefines luxury with the unveiling of CUIR NU, the newest fragrance from the esteemed Armani/Privé Les Mille et Une Nuits collection. Crafted by master perfumer Delphine Lebeau, this bold new scent draws inspiration from Italy’s celebrated leather craftsmanship, translating textures into olfactory experiences that evoke both elegance and intimacy. The perfume captures the sensuality of soft leather resting against bare skin, where richness, warmth, and subtle smoky notes create an unforgettable sensory journey.

At the heart of CUIR NU lies a refined leather accord, butter-soft and finely grained, intertwined with an unexpected smoky coffee extract that adds depth and intrigue. The fragrance’s unfolding narrative is further enriched by a delicate blend of rose essential oil and purified floral water, lending a fresh, velvety lift reminiscent of Renaissance-era botanical scents. These lighter elements harmoniously contrast with deeper, more sensuous notes that resonate through the perfume’s development.

Adding dimension to the fragrance’s complexity is the warm oud accord, softened to perfection to remove any animalic sharpness while amplifying its woody elegance. A vanillic amber accord complements the composition, its lush and resinous facets bringing warmth and fullness to the scent. Together, these notes form a magnetic experience, where leather, oud, and amber coalesce into an enveloping, luxurious embrace.

CUIR NU’s artistry extends beyond its fragrance. Encased in an opaque, soft matte bottle emblematic of the Mille et Une Nuits collection, the perfume is crowned with a golden cap that reflects Armani/Privé’s signature sophistication. Every element, from texture to design, is meticulously considered to embody the refinement and mystery that define the collection.

This latest addition is more than a fragrance—it is an invitation to immerse oneself in Giorgio Armani’s world of haute couture transformed into haute fragrances. For over two decades, Armani has explored nature, culture, and memory, creating bold scent stories that mirror personal experiences. With CUIR NU, he continues this journey, offering an olfactory escape that celebrates craftsmanship and sensuality.

Available as part of the exclusive Armani/Privé range, CUIR NU invites connoisseurs of fine fragrance to embrace the art of perfumery where each note tells a story, and where the elegance of leather is celebrated as never before.

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