This May, Berluti steps into the world of storytelling with the launch of Dans les Pas de…, a podcast series that promises rich, unhurried conversations with men whose lives reflect the multifaceted spirit of the Maison. Debuting on 20 May 2025, the series offers listeners a monthly rendezvous with personalities who have, at some point, crossed paths with Berluti and left an indelible mark.
Hosted by Madie Poullet (@Madie), a celebrated content creator with a UCL degree and a digital following that spans over 1.7 million across platforms, each episode blends personal memoir with quiet revelations. Her interviews bring to life a deeply human portrait of the Berluti man—one that values craftsmanship, culture, and purpose. With an approach that is both casual and intimate, Madie’s presence ensures these stories unfold with grace, depth, and authenticity.


The series opens with actor Victor Belmondo, who reflects on his Franco-Italian heritage, his deep-rooted love for acting, and his grandfather’s enduring legacy. Filmed partly at Berluti’s patina bar and in the ring at the Faubourg Saint-Honoré boutique, the episode becomes a living tribute to family, creativity, and memory—especially when Luigi, a Maison artisan, unveils the wooden lasts once used to craft shoes for Victor’s iconic grandfather, Jean-Paul Belmondo.
Joining Victor in this first season are composer Clément Ducol and Paralympic gold medallist Arnaud Assoumani, each revealing their personal stories, inspirations, and the moments that shaped their connection to Berluti. Through these voices, listeners are invited into a world of nuanced masculinity that resists stereotypes and embraces individuality.

Dans les Pas de… is available as both an audio podcast and a video experience on YouTube and Berluti.com, ensuring accessibility across major platforms including Apple Podcasts, Spotify, Deezer, and more. As each episode unfolds, Berluti offers a new way to understand not just the men it dresses, but the emotional threads that connect craft, culture, and identity.