Jaeger-LeCoultre’s Reverso Turns 90
On March 4 1931, the Paris patent office received an application from French industrial designer, René-Alfred Chavot to register “a watch capable of sliding in its support and being completely…
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engraving
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Johnny “King Nerd” Dowell and the art of engraving
Johnny “King Nerd” Dowell brings the art of engraving back to the watch industry Engraving – this term has a special meaning in watchmaking. It is one of the elements…