An ultra-sleek eyewear collaboration that fuses street culture with timeless luxury
Milan, IT – April 14, 2024 – Ray-Ban and cultural icon A$AP Rocky have officially dropped the Blacked Out Collection, a striking new eyewear line born out of Ray-Ban Studios—an initiative dedicated to fearless artistry and the transformative power of music. This marks the first-ever collection customized by the rapper, style visionary, and creative force, bringing his unmistakable energy to the brand’s most legendary silhouettes.
The Blacked Out Collection isn’t just another release—it’s a bold reinterpretation of Ray-Ban’s most iconic shapes, infused with Rocky’s fearless, boundary-pushing aesthetic. Designed for creators and trendsetters who don’t just follow the wave but shape it, the line captures the collision of timeless style with contemporary edge.
At the core of the collection are three reinvented classics: the Mega Wayfarer, Mega Clubmaster, and Mega Balorama. All three frames are elevated with ultra black lenses, gold-plated accents, and a signature touch—a tattoo-style AWGE logo etched on the temple tips, a nod to Rocky’s creative collective and artistic DNA.
Beyond aesthetics, the Blacked Out Collection represents a shift in cultural storytelling. Each piece is a blend of Ray-Ban’s storied legacy and Rocky’s modern vision, where vintage craftsmanship meets streetwear grit. From sleek, minimalist finishes to bold, fashion-forward statements, the collection is designed for those who demand more from their eyewear—style, attitude, and individuality.
Now available in select EssilorLuxottica stores and via Ray-Ban’s global distribution network, the Blacked Out Collection starts at $266/€243/£230. This collaboration isn’t just about seeing the world—it’s about seeing it differently.
