Signé Magazine
  • Cars
  • Watches
  • Style
    • Fashion
    • Accessories
    • Grooming
  • Signé Woman
    • Fashion
    • Jewellery
    • Beauty
  • Lifestyle
    • Gear
    • Travel
    • Hotels
    • Fine Dining
    • Real Estate
  • Art & Design
  • Festive Picks!New
Browse
  • Cars
  • Watches
  • Style
    • Fashion
    • Accessories
    • Grooming
  • Signé Woman
    • Fashion
    • Jewellery
    • Beauty
  • Lifestyle
    • Gear
    • Travel
    • Hotels
    • Fine Dining
    • Real Estate
  • Art & Design
  • Festive Picks!New
Search
Signé Magazine
Signé Magazine
  • Cars
  • Watches
  • Style
    • Fashion
    • Accessories
    • Grooming
  • Signé Woman
    • Fashion
    • Jewellery
    • Beauty
  • Lifestyle
    • Gear
    • Travel
    • Hotels
    • Fine Dining
    • Real Estate
  • Art & Design
  • Festive Picks!New
  • Fine Dining

AURA Makes a Coastal Statement with New Beach Destinations in Bodrum and Montenegro

  • July 5, 2025
  • 3 minute read
Total
0
Shares
0
0
0
0

Having redefined skyline indulgence with its record-breaking Skypool in Dubai, AURA is now setting its sights on the sea. This July, the celebrated lifestyle brand created by Sunset Hospitality Group will unveil two new shoreside escapes—AURA Beach Bodrum and AURA Beach Porto Montenegro—ushering in a new era of destination-led luxury that blends immersive design, sun-drenched vibes, and curated experiences.

From the sky to the surf, AURA has always stood for more than just spectacular settings. With its expansion to Bodrum and Montenegro, the brand translates its award-winning lifestyle into coastal sanctuaries that are visually striking yet deeply relaxing. At AURA Beach Porto Montenegro, guests will bask in Adriatic elegance with uninterrupted views of the marina and a low-key glamour that invites long, languid days. Meanwhile, AURA Beach Bodrum, located in the iconic Yalikavak Marina Hotel by Social Living Collection™, offers a socially charged oasis lined with custom-made daybeds, a lush backdrop of greenery, and a panoramic sweep of the Aegean—perfect for modern travellers who blend sophistication with spirit.

The design-forward approach extends beyond aesthetics. Both venues are crafted to deliver AURA’s signature rhythm—a fluid journey from daytime calm to lively evenings filled with music, dining, and community. With hospitality inspired by its roots in Dubai, each beach club offers a warm, intuitive service ethos, transforming every visit into an elevated but effortless experience.

For AURA, this isn’t just an expansion; it’s a statement. “With Yalikavak and Porto Montenegro, we’re creating two destination experiences that translate the essence of AURA into new and beautiful, coastal settings,” says Guillaume Ferraz, Vice President of Daylife at SHG. It’s the next step in the brand’s evolution—one that takes the exclusivity of its skypool legacy and grounds it in the natural beauty of the Mediterranean.

As AURA Beach takes flight, it remains rooted in a philosophy of meaningful escapism. Whether perched above Dubai’s skyline or lapping at the shores of Bodrum and Montenegro, each location feels distinct, yet part of a shared narrative: one of timeless design, magnetic energy, and a destination that’s as much about how it feels as how it looks.

This Mediterranean expansion represents more than just geographic growth—it signals AURA’s deepening identity as a global lifestyle brand. In Bodrum, the brand captures the energy of Turkey’s most glamorous marina, where high design meets high emotion. From bespoke cabanas to immersive music programming and globally inspired menus, AURA Beach Bodrum promises a dynamic escape for tastemakers, jet-setters, and creatives alike. It’s a destination that celebrates spontaneity and soul, with sunset rituals and elevated social moments woven into every day.

In Porto Montenegro, AURA’s coastal interpretation feels more refined—tailored for those who seek stillness as much as spectacle. Nestled against a backdrop of superyachts and mountainous beauty, this venue is all about barefoot luxury. Think slow, sea-kissed afternoons and elegant culinary journeys that flow naturally into golden-hour gatherings. With live entertainment, wellness activations, and curated experiences planned year-round, AURA Beach Porto Montenegro will effortlessly fuse Adriatic charm with AURA’s yunmistakable energy.

Together, these new openings offer two distinct expressions of the AURA brand—one bold and vibrant, the other serene and sensorial. What unites them is a commitment to thoughtful design, inspired programming, and soulful hospitality. As AURA expands across continents, it carries with it the belief that every destination should offer not just a view, but a feeling—an emotional memory waiting to unfold under the sun.

Total
0
Shares
Share 0
Tweet 0
Pin it 0
Share 0
You May Also Like
View Post
  • Fine Dining

Al Beiruti Returns to Palm Jumeirah with a New Restau-Café at Palm Jumeirah Mall

  • October 24, 2025
View Post
  • Fine Dining

Celebrate the Festival of Lights at Armani/Amal with a Refined Diwali Feast

  • October 20, 2025
View Post
  • Fine Dining

Chef Akira Back Unveils the Time Capsule Menu at W Dubai – The Palm

  • October 18, 2025
View Post
  • Fine Dining

Step Into the Spirit of Thailand at Banyan Tree Dubai’s First-Ever Thai Fest

  • October 17, 2025
View Post
  • Fine Dining

The Sound of the Season’s Return: Sirene Beach by GAIA Reawakens Dubai’s Shoreline Energy

  • October 16, 2025
View Post
  • Fine Dining

Kinara by Vikas Khanna and Forrey & Galland Redefine Diwali Dining with a Chocolate-Infused Culinary Experience

  • October 15, 2025
View Post
  • Fine Dining

NOMAS at Marriott Riyadh Diplomatic Quarter: Redefining Saudi Fine Dining Through Heritage and Artistry

  • October 10, 2025
View Post
  • Fine Dining

Punjab Grill Brings a Festive Feast of Flavour to Dubai and Abu Dhabi This Diwali

  • October 6, 2025
Signé Sanctuaries
  • A Return to Radiance: The Maybourne Riviera Welcomes the 2025 Season With New Culinary Stars and a Groundbreaking Wellness Destination
  • AVANTCHA Unveils Black Oud & Mastic: A Luxurious Fusion of Wellness and Tradition
  • Renew and Rejuvenate: Rosewood Abu Dhabi’s Longevity & Renewal Retreat
  • Clinique La Prairie Elevates Skin Rejuvenation in Revitalisation Programs Through Collaboration with La Prairie
  • One&Only Le Saint Géran Unveils Mauritius First Guerlain Spa: A Fusion of Elegance and Wellness
LATEST STORIES
  • Al Beiruti Returns to Palm Jumeirah with a New Restau-Café at Palm Jumeirah Mall
  • Repossi x Sterling Ruby: When Sculpture Meets the Soul of High Jewelry
  • Pasha de Cartier: The Art of Reinvention
  • Blancpain Unveils the Villeret Golden Hour: A New Era of Timeless Refinement
  • Anantara Mina Ras Al Khaimah Unveils the Essence of the Season with Inspired Experiences by the Sea
  • Fall Favourites at Coach: A Love Letter to New York Elegance
  • Autumn in Bloom: The Flower Society’s Fall/Winter 2025-2026 Collection Brings Seasonal Splendour Indoors
  • Masters of Motion: RM Sotheby’s London Auction Welcomes £19 Million in Rare Automotive Icons
  • Discover Nature’s Richest Treasures: Italian Truffle Hunting Experience by The Sun Secret Collection
  • HUAWEI MatePad 12 X: Redefining the Future of Productivity and Creation

Make your Inbox more interesting.

Every alternate week get a packaged update from the world of luxury. A newsletter tastefully curated by the 'Keepers of Craft', Signé Magazine.

Latest Print Editions
    • Print Edition

    Signé Magazine – Edition 55

    • 15.11.24
      • Print Edition
    View Post
    • Print Edition

    Signé Magazine – Edition 54

    • 24.09.24
      • Print Edition
    View Post
    • Print Edition

    Signe Magazine – Edition 52

    • 15.12.23
      • Print Edition
    View Post
    • Print Edition

    Signé Magazine – Edition 51

    • 15.11.23
      • Print Edition
    View Post
    • Print Edition

    Signé Magazine – Edition 50

    • 15.09.23
      • Print Edition
    View Post
Latest Online Features
  • Al Beiruti Returns to Palm Jumeirah with a New Restau-Café at Palm Jumeirah Mall October 24, 2025
  • Repossi x Sterling Ruby: When Sculpture Meets the Soul of High Jewelry October 24, 2025
  • Pasha de Cartier: The Art of Reinvention October 24, 2025
  • Blancpain Unveils the Villeret Golden Hour: A New Era of Timeless Refinement October 24, 2025
  • Anantara Mina Ras Al Khaimah Unveils the Essence of the Season with Inspired Experiences by the Sea October 23, 2025
  • Fall Favourites at Coach: A Love Letter to New York Elegance October 23, 2025
EDITORIAL CALENDAR
October 2025
S M T W T F S
 1234
567891011
12131415161718
19202122232425
262728293031  
« Sep    
Signé Magazine
  • Signé Magazine – All Stories
  • Contact Us
Keepers of Craft

Input your search keywords and press Enter.