Breitling presents the Chronomat Automatic 36 South Sea Capsule Collection for women. Available in three distinctive “fun and exotic” versions, the watches are offered in three eye-catching colours and luminescence – one evoking the intoxicating vibes of summer, the second a reflection of the deep blue seas, while the third captures the lushness of tropical greenery.
“This colourful and exclusive new capsule collection – to be produced for a limited time only – is aimed at more fashion-forward women of action, purpose, and style,” notes Breitling CEO Georges Kern.
Based on Breitling’s latest Chronomat for women – these elegantly modern, retro-inspired watches symbolize competence and effortless style with a breezy twist.
The original 1984 Chronomat played a significant role in the rebirth of the Swiss watch industry, and it has inspired many more timepieces over the past four decades. Last year, Breitling released the first-ever Chronomat designed for women, in 36 and 32mm cases, to “shine the spotlight on confident and versatile women.”
The Chronomat timepieces in the new South Sea capsule collection feature special lacquered dials in beige, midnight blue, and mint green, each with matching alligator straps with folding clasps. Especially striking are the golden indexes and hands, not to mention the diamond-set hour markers and cocktail-hued gem-set bezels.
On the technical side, the trio are powered by the Breitling Caliber 10, a COSC-certified chronometer that offers a power reserve of approximately 42 hours.
The South Sea collection made its debut through Breitling’s partnership with DREST, the world’s first interactive luxury fashion mobile game. This highly immersive game puts players in the role of fashion stylists choosing clothing and accessories from over 200 leading global fashion brands.
The second Breitling–DREST mood board challenge was based on the new South Sea collection and went live on March 17 and ran for three days. As with all the other fashion items featured in DREST, participants had the option to purchase the Breitling timepieces they selected and competed within the game.
Since the 1940s, Breitling has created a variety of dedicated women’s models. There was the delicate ladies’ TransOcean, called the “most wonderful expression of Breitling precision” back in 1957. The Lady J made a bold statement in the 1990s, before the Galactic brought a “blend of refined luxury and uncompromising technical sophistication” in 2010. More recent women’s timepieces include the iconic Navitimer 35 and 38 and the sporty Superocean 36.
