Signé Magazine
  • Cars
  • Watches
  • Style
    • Fashion
    • Accessories
    • Grooming
  • Signé Woman
    • Fashion
    • Jewellery
    • Beauty
  • Lifestyle
    • Gear
    • Travel
    • Hotels
    • Fine Dining
    • Real Estate
  • Art & Design
  • Festive Picks!New
Browse
  • Cars
  • Watches
  • Style
    • Fashion
    • Accessories
    • Grooming
  • Signé Woman
    • Fashion
    • Jewellery
    • Beauty
  • Lifestyle
    • Gear
    • Travel
    • Hotels
    • Fine Dining
    • Real Estate
  • Art & Design
  • Festive Picks!New
Search
Signé Magazine
Signé Magazine
  • Cars
  • Watches
  • Style
    • Fashion
    • Accessories
    • Grooming
  • Signé Woman
    • Fashion
    • Jewellery
    • Beauty
  • Lifestyle
    • Gear
    • Travel
    • Hotels
    • Fine Dining
    • Real Estate
  • Art & Design
  • Festive Picks!New
  • Art & Design

Al Tayer Motors Presents Unseen Potential, Part 3

  • February 12, 2023
  • 2 minute read
Unseen Potential Art exhibit at Al Tayer Motors
Total
0
Shares
0
0
0
0

Al Tayer Motors is staging the third edition of Unseen Potential – an art exhibit at its Sheikh Zayed Road showroom in Dubai. On display are works of art created by talented technicians of Al Tayer Motors and Premier Motors using discarded automotive parts and scrap material. These artworks are the outcome of an internal competition held by the company for its technicians.

Ford Motor Company’s Chief Customer Experience Officer, Elena Ford kicked off the event, which will be held until February 17, on the ground floor of the showroom and is open to everyone interested in art and cars.

Unseen Potential Art exhibit at Al Tayer Motors

“This exhibition is an impressive example of employee creativity,” said Elena Ford, chief customer experience officer. The Al Tayer Motors team is engaging employees in a creative way, further fostering a connection between our vehicles and beautiful works of art.”

Speaking about the exhibition, Boulos Massoud, Senior Vice President Aftersales at Al Tayer Motors said, “The third edition of the competition received an overwhelming response from the company’s talented technicians who once again proved that they truly have a flair for artworks, creating some remarkable pieces while living two of the company’s core values – Quality and Diversity. Fostering a work culture that recognises employees and provides opportunities to display their talents plays a strong role in creating a motivated and happy workforce.”

Unseen Potential Art exhibit at Al Tayer Motors

Over 290 technicians from 11 locations across the UAE participated in the two-month-long contest. The contest was conceived with the goal of enhancing their planning and teamwork, while simultaneously highlighting their creativity.

Together the teams created more than 70 art objects from seemingly unusable material by using their imagination to tap into the unseen potential of automotive scrap. They have fashioned unique pieces inspired by nature such as animal figures, insects, flowers and birds, as well as vehicles, musical instruments, robots, and popular culture icons.

Unseen Potential Art exhibit at Al Tayer Motors

Al Tayer Motors has a full calendar of events, which includes a variety of sports tournaments to encourage physical activity, as well as an annual wellness program to promote healthy habits and self-care. These employee engagement initiatives are part of the company’s overall strategy to improve staff morale, build team spirit, and provide a fulfilling work experience.

In addition to the physical showroom displays, the works of art can also be viewed online at the Al Tayer Motors website, and their social media feeds.

Total
0
Shares
Share 0
Tweet 0
Pin it 0
Share 0
You May Also Like
View Post
  • Art & Design

Where Art Comes Alive: TODA Reopens with a Vivid Season of Immersive Culture in Dubai

  • May 3, 2025
View Post
  • Art & Design

Jewels of Knowledge: L’ÉCOLE Middle East Unveils New Courses and Talks This May

  • May 2, 2025
View Post
  • Art & Design
  • Cars

Range Rover Celebrates Craftsmanship and Culture with The Collectors’ Lounge Experience in Dubai

  • April 22, 2025
View Post
  • Art & Design
  • Cars

Maserati and Giorgetti Join Forces for Milan Design Week 2025: A Celebration of Italian Elegance and Craftsmanship

  • April 8, 2025
View Post
  • Art & Design
  • Fine Dining

Timeless Luxury: Assouline and Cheval Blanc’s Stunning New Collaboration

  • April 2, 2025
View Post
  • Art & Design

Christofle x Yasmin Al Mulla: Fusion of Heritage and Elegance for Ramadan

  • March 11, 2025
Art exibition
View Post
  • Art & Design

Louvre Abu Dhabi Unveils ‘Kings and Queens of Africa: Forms and Figures of Power – A Groundbreaking Exhibition Celebrating African Art and Heritage

  • January 29, 2025
View Post
  • Art & Design

Chronoforms by Abdalla Almulla: Nature Meets Architecture at Jaeger-LeCoultre’s Dubai Mall Boutique

  • January 22, 2025
Signé Sanctuaries
  • A Return to Radiance: The Maybourne Riviera Welcomes the 2025 Season With New Culinary Stars and a Groundbreaking Wellness Destination
  • AVANTCHA Unveils Black Oud & Mastic: A Luxurious Fusion of Wellness and Tradition
  • Renew and Rejuvenate: Rosewood Abu Dhabi’s Longevity & Renewal Retreat
  • Clinique La Prairie Elevates Skin Rejuvenation in Revitalisation Programs Through Collaboration with La Prairie
  • One&Only Le Saint Géran Unveils Mauritius First Guerlain Spa: A Fusion of Elegance and Wellness
LATEST STORIES
  • A Timeless Eid Al-Adha Celebration at Mandarin Oriental, Muscat
  • Pandora and Inside Burj Al Arab Reimagine the Souvenir: A Charm Rooted in Design, Memory, and Place
  • Portrait Firenze
    A Cultural Eid Escape: Discover the Soul of Italy with Lungarno Collection
  • Candlelight® Concert in UAE
    Candlelight in the Dunes: A New Kind of Concert Arrives at The Ritz-Carlton Ras Al Khaimah, Al Wadi Desert
  • Healing Above the Clouds: Jala Spa & Wellness Welcomes Energy Practitioner Rajeshwari Amol Nerukar to Jabal Akhdar
  • ZEGNA Redefines Modern Menswear on the Croisette at the 78th Cannes Film Festival
  • Fall in Love with the Maldives This Eid Al-Adha: Centara’s Island Escapes for Every Traveller
  • Cannes, Captured in Diamond Light: Messika’s Dazzling Presence at the 78th Festival de Cannes
  • Together, By the Sea: A Maldivian Eid Retreat at Four Seasons Resorts
  • An Eid to Remember: Emirates Palace Mandarin Oriental Welcomes Families, Food Lovers, and Wellness Seekers with a Meaningful Summer Retreat

Make your Inbox more interesting.

Every alternate week get a packaged update from the world of luxury. A newsletter tastefully curated by the 'Keepers of Craft', Signé Magazine.

Latest Print Editions
    • Print Edition

    Signé Magazine – Edition 55

    • 15.11.24
      • Print Edition
    View Post
    • Print Edition

    Signé Magazine – Edition 54

    • 24.09.24
      • Print Edition
    View Post
    • Print Edition

    Signe Magazine – Edition 52

    • 15.12.23
      • Print Edition
    View Post
    • Print Edition

    Signé Magazine – Edition 51

    • 15.11.23
      • Print Edition
    View Post
    • Print Edition

    Signé Magazine – Edition 50

    • 15.09.23
      • Print Edition
    View Post
Latest Online Features
  • A Timeless Eid Al-Adha Celebration at Mandarin Oriental, Muscat May 21, 2025
  • Pandora and Inside Burj Al Arab Reimagine the Souvenir: A Charm Rooted in Design, Memory, and Place May 21, 2025
  • A Cultural Eid Escape: Discover the Soul of Italy with Lungarno Collection May 21, 2025
  • Candlelight in the Dunes: A New Kind of Concert Arrives at The Ritz-Carlton Ras Al Khaimah, Al Wadi Desert May 21, 2025
  • Healing Above the Clouds: Jala Spa & Wellness Welcomes Energy Practitioner Rajeshwari Amol Nerukar to Jabal Akhdar May 21, 2025
  • ZEGNA Redefines Modern Menswear on the Croisette at the 78th Cannes Film Festival May 21, 2025
EDITORIAL CALENDAR
May 2025
S M T W T F S
 123
45678910
11121314151617
18192021222324
25262728293031
« Apr    
Signé Magazine
  • Signé Magazine – All Stories
  • Contact Us
Keepers of Craft

Input your search keywords and press Enter.