LOEWE Perfumes continues its poetic journey through the Spanish capital with the release of its latest creation: LOEWE Un Paseo por Madrid Casa de Campo. As the newest chapter in the house’s acclaimed Un Paseo por Madrid fragrance collection, Casa de Campo is an olfactory love letter to one of Madrid’s most beloved spaces—a verdant retreat once reserved for royalty, now open to all.
The fragrance evokes the expansive spirit and layered natural beauty of the Casa de Campo park. Spanning thousands of acres and steeped in history, this former royal hunting estate is today a green sanctuary at the heart of the capital. Here, towering trees and tranquil lakes frame the everyday rhythms of Madrileños, from early morning jogs to sun-dappled afternoon strolls.
Casa de Campo captures this atmosphere in a gentle yet captivating composition. At the forefront, floral violet notes bloom delicately, softened by the woody warmth of sandalwood and grounded in the comforting embrace of musk. At its heart lies the LOEWE Accord—a signature note developed exclusively for the house’s fragrances. Based on the Spanish Rockrose wildflower, the accord offers a resinous complexity that roots the fragrance in the brand’s natural DNA, echoing the wild flora found throughout the park.
Like the entire Un Paseo por Madrid collection, Casa de Campo is genderless, a scent designed for all. It joins an olfactory anthology that includes homages to the Teatro Real opera house, the Templo de Debod at dusk, and the stirring energy of the Cibeles fountain at sunrise. Each creation evokes a distinct moment in the life of the city—its light, its stories, and its people.
The bottle itself is a continuation of LOEWE’s distinctive aesthetic language. Drawing inspiration from the minimalist block silhouette of the LOEWE Botanical Rainbow range, the glass flask is reinterpreted in pale frosted grey, a subtle nod to the morning haze over Casa de Campo’s treetops. The flacon is topped with a richly veined marble cap, echoing the grandeur of Spanish architecture and the Nero Aureus stone often found in significant civic buildings.
Beyond its scent, Casa de Campo speaks to LOEWE’s commitment to storytelling through fragrance. Overseen by the house’s in-house perfumer Nuria Cruelles, LOEWE Perfumes is celebrated for its nature-inspired narratives and bold, sensory identities. From home scents to candles and soaps, each piece in the LOEWE universe becomes a vessel for memory and place.
Un Paseo por Madrid, now nine fragrances strong, stands as a remarkable testament to this vision. Together, the collection charts a sensory map of Madrid—its art, history, nature, and soul—while allowing each wearer to inhabit the city through scent. Whether you’ve walked these streets or simply dream of them, Casa de Campo offers a tender immersion into Madrid’s rhythm, with all the emotion and elegance one has come to expect from LOEWE.
For those seeking a fragrance that captures not just a place but a feeling—a moment suspended in time beneath rustling trees and an open sky—LOEWE Un Paseo por Madrid Casa de Campo offers a journey of refined nostalgia and modern grace. It is not just a perfume; it is a promenade, an atmosphere, a memory made wearable.
