A Fresh Collaboration in Luxury Perfumery
In a remarkable new chapter, KILIAN PARIS has proudly named acclaimed British actor Lucien Laviscount as the ambassador for their latest fragrance, Old Fashioned. This significant partnership marks the first time the luxury fragrance house has appointed an official spokesperson, highlights a milestone for the brand as it continues to evolve its prestigious offerings.
Elegance Meets Heritage
Founded in 2007 by Kilian Hennessy, KILIAN PARIS has long been synonymous with sophisticated luxury, expertly blending timeless elegance with a modern flair. Laviscount, best known for his role in Emily in Paris, is a perfect fit for the brand, embodying a seamless mix of British charm and French sophistication. His unique charisma and on-screen presence align effortlessly with the spirit of Old Fashioned, a fragrance that fuses the essence of tradition with a contemporary twist.
“Lucien perfectly embodies the fusion of British charm and French sophistication, the essence of what Old Fashioned represents. From the moment we met, I was struck by his ability to effortlessly convey complex emotions and his natural elegance, qualities that resonate deeply with the KILIAN PARIS ethos. There is no one more perfect to introduce this unique fragrance to the world.” — Kilian Hennessy
The Art of Fragrance with Old Fashioned
Old Fashioned, crafted in collaboration with perfumer Sidonie Lancesseur, is part of KILIAN PARIS’ exclusive Heritageolfactive family. The scent opens with Wheat Absolute and the delicate floral touch of Davana Essence, weaving into ultra-concentrated Cedar wood Essence and Everlasting Absolute. The fragrance rounds out with warm notes of Styrax and Tolu Balm, creating a sophisticated blend that pays homage to the luxurious traditions of the house while embracing modern fragrance craftsmanship.
This latest fragrance is available in refillable 50ml and 100ml bottles, underscoring KILIAN PARIS’ commitment to sustainability, a hallmark of their brand philosophy.
A Shared Vision of Excellence
Laviscount’s ambassadorship comes as no surprise, as his relationship with KILIAN PARIS has been blossoming since his debut alongside founder Kilian Hennessy on the red carpet of the 2024 Cannes Film Festival. Hennessy, deeply involved in every facet of the brand, personally selected Laviscount for this role, citing his magnetic blend of elegance, authenticity, and emotional depth—qualities that perfectly mirror Old Fashioned.
“This collaboration started with love. When I first came across KILIAN PARIS, I was immediately captivated by Angels’ Share… Can you imagine? A centuries old Hennessy Heritage transformed into fragrance! I’ve been hooked ever since, and when I learned about Old Fashioned, I knew this was my chance to give back to one of my favourite brands. How could I say no? Being the ambassador of this exquisite fragrance is truly an honour.” — Lucien Laviscount
A Cinematic Campaign for Old Fashioned
The launch of Old Fashioned is complemented by an evocative campaign film, directed by Jean-Claude Thibaut and featuring Oscar-winning cinematographer Erik Messerschmidt. Set in a hidden bar within a historic Scottish castle, the film follows Laviscount as he embarks on a sensory journey through the complex layers of the fragrance. Laviscount, echoing the perfume’s rich and nuanced character, seamlessly transitions through the captivating setting, embodying the spirit of a modern gentleman with timeless grace.
