Since Ettore Bugatti founded his namesake marque in 1909, every vehicle to emerge from the Molsheim Atelier has carried more than mechanical prowess—it has carried history, heritage, and an unmatched allure that collectors revere. Now, Bugatti invites enthusiasts and connoisseurs to immerse themselves in the rich tapestry of its past with the unveiling of the first officially certified and uniquely authentic Bugatti EB110 America. More than a machine, it is a living testament to craftsmanship, legacy, and meticulous care.
The EB110 America chassis SS025, once a development vehicle blending long-distance comfort and supercar performance, has undergone an extraordinary process of authentication through Bugatti’s La Maison Pur Sang program. Launched in 2020, this initiative embodies the brand’s commitment to preserving the value and integrity of each vehicle, offering owners a comprehensive record from conception to the present day. Every page, every log, every certificate—assembled with painstaking attention to detail—serves as a portal into the car’s enduring narrative.
Tracing its journey from the Bugatti factory in Campogalliano, Italy, to showrooms and concours events across the globe, SS025’s story reads like an odyssey. It graced the covers of Robb Report, earned accolades at the Concorso Italiano, and captivated audiences at the Chicago Auto Show. Later, it became the cherished possession of visionary entrepreneur Romano Artioli, whose stewardship in the 2000s further enriched the car’s legacy, including its transformation from Grigio Chiaro to the iconic Bugatti Blu—a colorway that caught the attention of collectors and enthusiasts alike.
With each layer of history uncovered, the connection between machine and owner deepens. The process of authentication is as much an emotional journey as a technical one—illuminating forgotten anecdotes and sparking poignant reunions. Stefano Martinoli, the car’s third custodian, shared a touching moment with Artioli, bridging years of passion and shared expertise. Likewise, SS025’s encounter with its successor, the Bugatti Centodieci, offered a symbolic convergence of past and future, underscoring the marque’s legacy of innovation.
At the heart of this endeavor lies a profound philosophy: honoring tradition is not merely preserving the past—it is celebrating it, exploring it, and sharing it. Every original part, from the chassis to the cockpit, has been examined and validated with scrupulous care, reflecting the precision and integrity that have become synonymous with Bugatti. The result is a badge of honor, a source of immense pride, and a journey into the brand’s soul.
“Honoring tradition and heritage is, and always has been, a core tenet of Bugatti,” explains Luigi Galli, Bugatti’s Heritage & Certification Expert. “It is both a privilege and a responsibility, preserving the essence of what makes the marque’s vehicles so special.” It is this passion, this thirst for understanding, that transforms the EB110 America into more than a collector’s item—it becomes an emotional connection, a treasured story passed from generation to generation.
As Bugatti’s specialists and owners embark together on this voyage of discovery, SS025 stands not only as a marvel of engineering but as a symbol of timeless emotion and value. Through La Maison Pur Sang, Bugatti ensures that each vehicle’s story is told in the greatest possible depth, inspiring pride, wonder, and a profound appreciation for craftsmanship that transcends time.
